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JH Agency
Brand identity for a premium real estate agency in Warsaw: calm, warm and personal.
CLIENT
JH Agency
PRODUCT
Brand identity
MY ROLE
Graphic designer · branding
TIMELINE
2025
PLATFORM
Logo · guidelines · print · social
01
Overview
JH Agency is a real estate agency in Warsaw that helps people rent, buy and invest, in Poland and in 14+ countries. Its founder Julia built her life from scratch in a new country, and the brand grows from that story: home, trust and new beginnings.
The brief
Create an identity that feels premium but human: a trusted guide, not a sales machine.
The audience
People relocating, buying a home or investing abroad. They come for expertise, and for calm, honest support.
My role
Graphic designer: brand idea, logo, colour, typography, visual style, guidelines and mockups.
STATUS
A complete brand identity: logo system, colour palette, typography, visual style and moodboard, 11-page guidelines and mockups for print, packaging and social media.